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Collection's Items (Sorted by Submit Date in Descending order): 101 to 120 of 306
Issue DateTitleSub-TitleAuthor(s)Journal NameVolume NumberIssue NumberPages
2010Understanding the impact of the fast growth of private labels on branded products-Selvam, K Iyyanar ; Bharati, Vibha 30p.
2010Perception of value for luxury brands in India-Kundu, Sombuddha ; Ray, Rohit 56p.
2010The advergaming industry in India-Agarwal, Rohit ; Rithin, B R 57p.
2010Understanding twitter trends’ potential as a marketing tool-Sekhar, Vinay ; Krishnan, Praveen Gopal 25p.
2010Identifying key opportunities in indian industries to optimise marketing spending across business cycles-Mayank ; Sevak, Ram 37p.
2010Bt Brinjal: Application of Mega marketing principles for entry into blocked markets-Thulasidas, Lakshmi ; Sahu, Monalisa 43p.
2010Study on effectiveness of pulse polio programme: With respect to social marketing techniques-Makhija, Kapil ; Prabhakar, P J 49p.
2010Men's grooming products in India: Prospect and strategy-Kumar, Manoj ; David, Hangsing N 59p.
2010Measuring the various sales promotion strategies and their effectiveness in the urban retail sector-Hari, Om Prakash ; Naresh, Panjala Vamshi 41p.
2010Indian food retail industry: Challenges and opportunities of traditional Kirana stores VS organized retail-Das, Anamika ; Das, Sumon 43p.
2010Distribution and promotion strategy for 'Tata swach': With a focus on BOP Marketing-Chintey, Bidisha ; Meena, Pushpendra Kumar 59p.
2010Market study and sales prediction for Netbooks-Iyer, Ashwin ; Rahul, T R 38p.
2010VAICHITRYA: We design desires; A Hypothetical business model in organized Indian apparel sector (An analysis of challenges faced in the sector and identification of potential opportunity areas)-Kumar, Anjan ; Barman, Chhandak 47p.
2010The future of retail in India with emphasis on consumer durables: A Delphi study approach to develop scenarios-Sinha, Monojeet ; Ravi, M V 60p.
2010Marketing strategies for mobile applications, and revenue model based on advertising-Krishna Rao, B ; Gaikwad, Vinod 54p.
2010Carbon market instruments, trading strategy analysis and company strategy to leverage them-Humbad, Abhishek 45p.
2010Development of secondary bond markets in India-Salhotra, Ketan ; More, Shashank 24p.
2010Expiration day effect on stock pinning and market volatility-Singh, Sharanjit ; Sen, Souvik 33p.
2010Impact of the Renminbi peg to the US Dollar on the Chinese and global financial markets-Mani, Anand Raj ; Singh, Nobal Preet 30p.
2010A study of the macroeconomics involved in FX rates and the effect of the financial crisis on the relationship-Agrawal, Alok Kumar ; Agarwal, Hemant 19p.
Collection's Items (Sorted by Submit Date in Descending order): 101 to 120 of 306