1998 : [137] Collection home page

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Collection's Items (Sorted by Submit Date in Descending order): 41 to 60 of 137
Issue DateTitleSub-TitleAuthor(s)Journal NameVolume NumberIssue NumberPages
1998Chart reports: Minimising the intervention; Chase Bank, Mumbai-Sharma, Saurabh 
1998Market potential analysis for silicone rubber in the cable and high voltage industry; GE Silicones, Bangalore-Prathap Reddy, M 
1998Sales information systems - A content analysis; Ramco Systems, Chennai-Thapar, Rishi 
1998To formulate a channel strategy for the launch of high-end peripherals; Wipro Peripherals-Shanker, Sukeert 
1998To study and evaluate the impact trade marketing practices have had on ITC gaining competitive edge over other FMCGs. to suggest strategies to accelerate the process and develop evaluation instruments; ITC Limited.-Saurabh Kumar 
1998Sales promotion at lever Johnson (consumer praduets) Ltd; Lever Johnson (Consumer Products) Limited-Sri Ram Prasad, G 
1998To evaluate the potential of cigarette category in the grocery channel and to suggest distribution and merchandising strategies to tap this potential; ITC Limited-Verma, Kamal 
1998Study of the strong beer market in Karnataka with emphasis on charger extra strong beer; United Breweries Limited-Sreekanth, G R 
1998Market audit for sealit; Ge Silicones India Limited-Pradeep, Arul 
1998Market survey to establish end-user acceptance of FRP vessels; Owens Corning, Bangalore-Sooraj Bhat, U 
1998Olive oil market - Potential and marketing strategy; Godrej Foods Limited-Sanjay, T 
1998New product development feasibility study of a new mouth freshener; Warner Lambert India Private Limited, Mumbai-Sahai, Alok Kumar 
1998Study of the paper industry; Citibank, N.A., New Delhi-Latha, Sitaraman 
1998Launch strategy for Cefuroxime Axetil; Ranbaxy Labs. Limited-Chinnappa Reddy, P 
1998Reengineering of the customer attrition management system; Standard Charterd Bank India Bank Card Centre, Bangalore-Rohit Kumar 
1998Freshdays pantyshields: A promotional plan; Johnson and Johnson, Bangalore-Rohini, Haldea 
1998Market perception study of Tata telecom viz-a-viz competitors; Tata Telecom Limited-Ruchira, Shrikant 
1998Assessment of the relative image of hta vis-vis other advertising agencies in Bangalore; Hindustan Thompson Associates, Bangalore-Hanghal, Jenny L 
1998Decorative paints market in Goa - A report; ICI, Goa-Mishra, Kavindra 
1998Syndicating capital for the real state business; CB Richard Ellis Limited-Chandiram, Sanjay 
Collection's Items (Sorted by Submit Date in Descending order): 41 to 60 of 137