Jha, Mithileshwar

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Full Name

Jha, Mithileshwar

Vernacular Name

Mithileshwar Jha

Variants

Mithileshwar Jha

Main Affiliation

Indian Institute of Management Bangalore

Scopus Author ID

55516827900

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Results 1-7 of 7 (Search time: 0.002 seconds).

	Issue Date	Title	Sub-Title	Author(s)	Journal Name	Volume Number	Issue Number	Pages
1	2013	Narayan Hrudalaya: How the HR practices and policies enable organizational strategy implementation	-	Jha, Mithileshwar ; Chandwani, Rajesh ; Nagadevara, Vishnuprasad ; Srinivasan, Vasanthi
2	2009	Marketing management: a south asian perspective, 13th edition	-	Kotler, Philip ; Keller, Kevin Lane ; Koshy, Abraham ; Jha, Mithileshwar
3	2013	Marketing management: a South Asian perspectives, 14th edition	-	Kotler, Philip ; Keller, Kevin Lane ; Koshy, Abraham ; Jha, Mithileshwar
4	1997	Marketing in the new era: combating competition in a globalizing economy by J S Panwar, Sage Publication, New Delhi, 1997, 277p., Rs. 350.00	-	Jha, Mithileshwar	IIMB Management Review	Vol.9	Iss.4	116-117p.
5	2001	Hands-on social marketing: a step-by-step guide by Nedra Kleine Weinreich, Sage Publications, 1999, 262p., $ 29.95 (Paper).	-	Jha, Mithileshwar	IIMB Management Review	Vol.13	Iss.3	1p.
6	2015	Ethical marketing: India, Pakistan and Bangladesh	-	Jha, Mithileshwar				81-93p.
7	1999	Database marketing: know what your customer wants by I Linton, Macmillan, Delhi, 1998, 196p., Rs. 130	-	Jha, Mithileshwar	IIMB Management Review	Vol.11	Iss.3	159-160p.