Collection's Items (Sorted by Submit Date in Descending order): 201 to 220 of 278
| Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
| 2021 | Prestige seeking consumer behaviour | - | Choudhry, Vinnie ; Sachdeva, Sanchit | | | | 25p. |
| 2021 | Journey and contribution of a user as both producer and consumer of user rating and reviews | - | Praveenkumar, K ; Thirukumaran M, Selvamuthu | | | | 16p. |
| 2021 | Impact of different factors on consumer buying behaviour of malt-based health drinks | - | Kumar, Rishu ; Bhagwan, Khaire Prajakta | | | | 37p. |
| 2021 | Impact of chatbots on consumer purchase decision | - | Samhitha, Khatravath ; Chandra, Madina Manish | | | | 23p. |
| 2021 | Impact of guerrilla marketing on consumer behaviour: A study in Indian context | - | Fathima Shahin, A R ; Aravindhan, V | | | | 21p. |
| 2021 | Cryptocurrency and the International Monetary Fund | - | Parekh, Parag Kamlesh ; Amrutha, R | | | | 29p. |
| 2021 | Digital gifting | - | Das, Soumyadeep ; Goswami, Gitanjali | | | | 22p. |
| 2021 | Role of green marketing in influencing a product's purchase decision: Hedonic vs Utilitarian | - | Parekh, Parag Kamlesh ; Mittal, Jhalak | | | | 31p. |
| 2021 | Meme marketing | - | Pradeep, M S ; Bhuvaneshwaran, S | | | | 19p. |
| 2021 | Buzz marketing and its influence on customer purchase intentions | - | Ajithchandra, Gopu ; Harshitha, Pushpagiri | | | | 22p. |
| 2021 | Role of online retail cues in influencing apparels purchase decision | - | Mahakulkar, Rucha Tryambakrao ; Pratibha | | | | 25p. |
| 2021 | Consumer perception and behaviour towards colors | - | Ashok, Dhumal Amey ; Das, Soumyadip | | | | 18p. |
| 2021 | Absolute discount vs percentage discount: Which has a higher impact on purchase intention? | - | Kusumitha, M ; Aditya, Choppa | | | | 24p. |
| 2021 | Feasibility study on individual investment in agricultural and allied activities | - | Balalinath, R ; Sandeep Krishna, H | | | | 22p. |
| 2021 | Peer to peer financing: An alternative financing option within community using risk analytics | - | Nagaraju, Dudipala ; Bikka, Rahul Reddy | | | | 18p. |
| 2021 | LinkedIn for senior secondary school students | - | Dalmia, Priyanka ; Sharma, Shailesh | | | | 20p. |
| 2021 | Data monetization | - | Bisht, Aastha ; Chetan, Khanapure Yash | | | | 35p. |
| 2021 | Feature additions to enhance user engagement, acquisition & revenue for online grocery ordering platform in India | - | Pandey, Vishal ; Kashyap, Piyush | | | | 17p. |
| 2021 | Increasing market share of whatsapp in fintech industry | - | Verma, Harshit ; Abhijit, Mhetre Shivani | | | | 23p. |
| 2021 | Changing trends in Indian hospitality industry in the post covid world | - | Girish, Rathi Saurabh ; Manogna, Munnangi | | | | 31p. |
Collection's Items (Sorted by Submit Date in Descending order): 201 to 220 of 278
