| Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
| 2017 | Analysis of key drivers of online impulse purchase | - | Sarkar, Arimit ; Mukherjee, Shreya | | | | 35p. |
| 2020 | Consumer behaviour on e-commerce platform pages for high and low involvement product categories | - | Khotkar, Chaitanya ; Maskar, Devashree | | | | 15p. |
| 2020 | Consumer perception of sanitizers and related buying behavior | - | Mondal, Debleena ; Sruti, K | | | | 22p. |
| 2020 | Consumer purchase behavior study of cosmetic products in post-covid market | - | Anshul ; Padhy, Monalisa | | | | 20p. |
| 1996 | Devising marketing strategies for relaunch of Ganga mineral water in Delhi; G M Sales Super Casette Industries | - | Bana, Gaurav | | | | |
| 2016 | E-pharmacy business model: Home delivery of prescription medicines | - | Kumar, Ravi Shankar ; Arora, Lakshay | | | | 30p. |
| 2019 | Effect of online Vs offline games on eating habit | - | Yogita ; Agarwal, Parth | | | | 26p. |
| 2020 | Factors for online impulse purchase intention | - | Abhishek, T R ; Amudhu, V Thanga Tamizh | | | | 78p. |
| 2020 | Impact assessment of digital marketing strategies of D2C brands on buying behavior of consumers | - | Clive, R Eric ; Agrawal, Shreya | | | | 26p. |
| 2020 | Impact of Covid-19 on consumer behavior: Fashion and beauty industry | - | Venkatesh, B Prassanna | | | | 17p. |
| 2020 | Impact of digital beautification on impulse buying behavior of consumers | - | Kumari, Aditi ; Rana, Shipra | | | | 25p. |
| 2014 | Impact of quality, value, satisfaction and loyalty on future buying behavior | - | Chatterjee, Swagato ; Shainesh, G ; Sravanan, C N Sai | | | | |
| 2013 | Importance of impulse buying behaior in contemporary retail settings | - | Sarawgi, Mishaal Kumar ; Anand, Ramanjit Singh | | | | 20p. |
| 2020 | Study of consumer buying behaviour during Covid-19 and the implications for online, offline and omnichannel marketing channels | - | Mahendrakumar, B V ; Vinayaknarendramoorthy, A | | | | 27p. |
| 2021 | Study of various tactics that trigger customers into impulse buying in e-commerce | - | Sowmya, Aasi Sai ; Suseela, Vigneshwaran | | | | 24p. |
| 2003 | Study the sales promotion and advertising schemes of various CTV companies and determine the factors that effect consumers’ buying decision (Part - 1) and Study the operational specification and potential of the battery operated CTV (Part - 2); IGO | - | Sharad, Kumar | | | | |
| 2020 | Views or buys- what's a better metric for consumer purchases | - | Muzammil, Suhail P ; Febin, K P | | | | 15p. |
